Impact of the Online Furniture Industry in India
buy online sofa in India, furniture stores online
Back in 2011, the online furniture market was new to India which became a part of e-commerce today. As at now, the furniture market in India is valued at $10 billion which is serviced by big and small players in the online segment that understand how to bring awareness to customers and making them change their perception towards furniture stores online. Indian homeowners no longer need to have to jump from shop to shop in trying to source for furniture they needed or running after local carpenters. Nowadays, they can decorate their homes or even buy a customized wardrobe or kitchen on their smartphones or laptops. It is so encouraging purchasing from furniture stores online these days due to the availability of various products, payment options that protect the buyer, exclusive styles, warranties and return policies that are customer-friendly, more customers have embraced buying furniture online.
Normally, the Indian customer is suspicious and was reluctant to make purchases in such manner until the "Make in India" campaign came up and did a lot of sensitization. Through this campaign, a lot of Indians have been educated and enlightened on how it works. Therefore, anyone who wants to buy online sofa in India can do it with ease now.
Despite all this, there are still a couple of challenges that customers face when trying to purchase furniture online. A survey carried out showed that 36 percent of individuals want to feel and touch the items they intend to buy before they placing orders. Most of these orders are usually furniture and mostly are the high-value furniture such as wardrobes and kitchenware. Some of the key players came up with various ideas for modeling. They use 3D technology and virtual reality to let the prospective customers have a glimpse of how the customized kitchen and wardrobe are going to look before they place their orders. There are also experience centers where customers are allowed to interact with the product before they are led to the online platform to place their order and buy. This makes such stores a bit different from the usual online sellers because such closes the gap between online and offline. Customers are enlightened and are able to trust the sellers.
In the next few years, giants like Pepperfry, Urban Ladder, and Craftatoz would be the first choice of people because of the trust people have for them when purchasing furniture online. Already, they have started expanding their online platforms with the aim of allowing customers view products from different angles, open and close a wardrobe virtually and much more. It should also not be forgotten that these companies are also operating to make profits and even with the discounts they offer they still do not lose money. Whatever the case is, the online furniture market in India has taken a new dimension and will keep growing in leaps and bounds. With the change in online shopping experience alongside a young society, the hope to shop, build homes and live a quality life will make these startups understand that there is space for everyone.Online furniture shopping store India
Back in 2011, the online furniture market was new to India which became a part of e-commerce today. As at now, the furniture market in India is valued at $10 billion which is serviced by big and small players in the online segment that understand how to bring awareness to customers and making them change their perception towards furniture stores online. Indian homeowners no longer need to have to jump from shop to shop in trying to source for furniture they needed or running after local carpenters. Nowadays, they can decorate their homes or even buy a customized wardrobe or kitchen on their smartphones or laptops. It is so encouraging purchasing from furniture stores online these days due to the availability of various products, payment options that protect the buyer, exclusive styles, warranties and return policies that are customer-friendly, more customers have embraced buying furniture online.
Despite all this, there are still a couple of challenges that customers face when trying to purchase furniture online. A survey carried out showed that 36 percent of individuals want to feel and touch the items they intend to buy before they placing orders. Most of these orders are usually furniture and mostly are the high-value furniture such as wardrobes and kitchenware. Some of the key players came up with various ideas for modeling. They use 3D technology and virtual reality to let the prospective customers have a glimpse of how the customized kitchen and wardrobe are going to look before they place their orders. There are also experience centers where customers are allowed to interact with the product before they are led to the online platform to place their order and buy. This makes such stores a bit different from the usual online sellers because such closes the gap between online and offline. Customers are enlightened and are able to trust the sellers.
In the next few years, giants like Pepperfry, Urban Ladder, and Craftatoz would be the first choice of people because of the trust people have for them when purchasing furniture online. Already, they have started expanding their online platforms with the aim of allowing customers view products from different angles, open and close a wardrobe virtually and much more. It should also not be forgotten that these companies are also operating to make profits and even with the discounts they offer they still do not lose money. Whatever the case is, the online furniture market in India has taken a new dimension and will keep growing in leaps and bounds. With the change in online shopping experience alongside a young society, the hope to shop, build homes and live a quality life will make these startups understand that there is space for everyone.Online furniture shopping store India
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ReplyDeleteSo many people are afraid to buy online furniture because they think it's a very hard process to buy and costly. Let me tell you nowadays Online furniture store gives you so many deals and they also give free home delivery. The online market has so many collections rather than the physical market. You can order anytime or anywhere you want.
ReplyDeleteGreat post. Thanks for sharing this. For online shopping discount codes please try Pepperfry Promo Coupons for buying any product online. I tried it and get 40% Discount on my all products. Try this. Its amazing.
ReplyDeleteI like your presentation and agree with much of this information. You kept my attention throughout the whole article, and that's a task. Thank you.
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